Online Marketing vs. Traditional Marketing: What’s the Difference?
Online Marketing vs. Traditional Marketing: What’s the Difference?
What’s the difference between online marketing and traditional marketing? Traditional marketing refers to advertising through television, radio, billboards, and print media, while online marketing refers to advertising through digital channels like social media, search engines, email, and websites. Online marketing is more precise in targeting and measurement, allowing businesses to track engagement and conversion rates in real-time. In contrast, traditional marketing relies on less precise targeting methods and more generalized metrics like viewership or circulation. Online marketing also allows for more interactivity and engagement with customers through social media, enabling businesses to build communities, respond to feedback, and provide personalized experiences
